Samsung’s #DitchTheDSLR Campaign Lets You Swap Any DSLR For An NX30 Mirrorless 4

If you happen to be in New York this coming June 4th, head out straight to Times Square between 12 p.m. and 6 p.m. to get a free Samsung NX30. Of course, don’t forget to bring any DSLR (probably an old, unused unit) to trade for a new NX30 mirrorless camera worth around $1,000.


The whole marketing campaign is labeled by Samsung as #DitchTheDSLR event. Details are limited on this one, but Petapixel’s DL Cade confirmed that this is 100% legit. Aside from the DSLR, the other important requirement so far is to get yourself in Times Square very early as this is surely one of those while-supplies-last parties.

And if it’s not your lucky day, you can still enjoy some consolation prizes in the form of fun games, hands-on time with the NX30 and other Samsung cameras. A $50 discount coupon is also up for grabs for anyone still willing to ditch the DSLR.