Polaroid Partners With Socialmatic To Produce Instagram-Inspired Camera 1

Early last year, the Internet was abuzz over a conceptual camera called Socialmatic. Created by Italian designer Antonio De Rosa, the product became interesting to a lot of people due to its concept: a real-life Instagram camera where you can instantly print photos. It became so popular that De Rosa has decided to start and build the project.

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And just recently, Socialmatic announced that they have signed a MoU Agreement with Polaroid. As a result of their deal, the camera is now to be officially called the Polaroid Socialmatic Camera.

“Socialmatic and C&A will work to finalize the MoU in a definitive agreement to make the Polaroid Socialmatic™ branded camera available to consumers in the first quarter of 2014. It will be distributed and produced by C & A Marketing, a noted leader in the camera accessory business,” according to their press release.

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The main difference of the Socialmatic camera from your smartphone’s camera is in its capability of churning out filtered photos in an instant, much like a Polaroid camera.

Key features of the Socialmatic shooter is going to be announced in the coming months.

[Socialmatic via AppAdvice]