Nikon 1 bags Best of the Best 2012 red dot product design 0

With less than a year since its launch, the Nikon 1 digital camera was named one of the 15 best designed products in red dot’s 2012 design award.

The Nikon 1 series was announced last September 2011 and is Nikon’s first foray into the world of mirrorless cameras. The current models in the series are the Nikon J1 and Nikon V1.

Nikon marketed the Nikon 1 as having the world’s fastest autofocus and continuous shooting speed at 10 fps and 60 fps, respectively.

Nikon V1 Nikon 1 bags Best of the Best 2012 red dot product design

I’m guessing that this award might tempt Canon to push through with their rumored mirrorless camera plans.

It will be interesting to see if the award will help bolster Nikon 1 sales against the recently released Olympus OM-D E-M5 camera.

[Yanko Design]