It looks like Sekonic is not the only one to announce a “world’s first” product this month, as Lexar has also unveiled the first ever 256GB SDXC format memory card: the Lexar Professional 400x SDXC UHS-I. With this large capacity card, both photographers and videographers will greatly benefit from its capability of storing a huge [...]
With CF card technology advancing and XQD cards soon hitting shelves, it’s easy to forget about SD – the most widely used consumer standard in memory cards. Samsung, however, hasn’t forgotten them; and have instead decided to make them more functionally and aesthetically appealing. With that in mind, their new line of brushed steel SD [...]
Cameras have evolved a lot over the years, especially DSLRs. These shooters have now been equipped with features that make taking high-quality images and high-resolution videos easier. Take, for example, the up-and-coming Nikon D800. This powerhouse of a camera can record 1080p video and capture shots with its 36-megapixel sensor, which is great for media quality. But [...]
If you follow photography news at all (you probably do) or have been keeping up with TogTech recently (you certainly should), you’ll know that the SD Association announced a new wireless LAN standard for SD memory cards at CES just last week. For those of us who have worked in photography retail the news didn’t come [...]
The popular SD memory card is moving up to a whole new level with the recent announcement of the Secure Digital Association (SDA). The group has added a standardized wireless communications to its memory card storage. The new standard brings wireless capabilities to the SD card. It combines memory card storage and wireless IEEE 802.11a/b/g/n [...]
One of the most common rookie mistakes made by photography enthusiasts is skimping on memory cards. Opting for something generic, or worse, cheap. It goes without staying that a memory card is as important as any other piece of camera equipment, in fact more so, since it stores all your data. With cameras becoming more [...]
The advent of 1080p video into the world of DSLR’s brought on many challenges, and one of the most pressing was the need for storage space. With the size of RAW 1080p video at 24fps running in the several gigs per second, it’s no surprise that, alongside speed improvements, we are now seeing more and [...]